Tag Archives for Nike

Paint Your Run

I’m always intrigued with different uses for technology outside of their traditional intended application. The latest cool offering comes from interactive collective YesYesNo. This art studio strives to add engaging and artistic attributes to several forms of interactive media. For … Continue reading

29. April 2011 by Alex Trevisan
Categories: Art&Design, Technology | Tags: , , , | 1 comment

Nike Giving You Incentives to Run

Nike is hoping to encourage more young people to consider themselves “runners” (as opposed to casual exercise joggers) with a interactive game campaign they are rolling out in London. Titled, “The GRID”, Nike has broken up the city of London … Continue reading

02. November 2010 by Alex Trevisan
Categories: Advertising, Social Media, Sports | Tags: , , | Leave a comment