Category Archives for Sports

Nike Giving You Incentives to Run

Nike is hoping to encourage more young people to consider themselves “runners” (as opposed to casual exercise joggers) with a interactive game campaign they are rolling out in London. Titled, “The GRID”, Nike has broken up the city of London … Continue reading

02. November 2010 by Alex Trevisan
Categories: Advertising, Social Media, Sports | Tags: , , | Leave a comment

MLB Postseason 2010 TagOramic

Major League Baseball is taking to social media this postseason with their TagOramic campaign. Going to the TagOramic site, you are able to click on select past MLB games this postseason. From there, you can scroll throughout every inch of … Continue reading

19. October 2010 by Alex Trevisan
Categories: Photography, Sports | Tags: , , , , | Leave a comment

Nike Football Encourages You to Write The Future

With the 2010 World Cup suddenly approaching, the soccer buzz is quickly permeating the globe.  As the World Cup is the largest and most widely followed single sporting event on this planet, it allows for many businesses and individuals to … Continue reading

01. June 2010 by Alex Trevisan
Categories: Advertising, Sports, Video/Film/TV | Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

NBA “Amazing Is” Campaign Comes to a Close

Much like each individual professional sports team is a business, the leagues in which they compete in are companies in themselves.  The purpose of marketing a sports league is to increase viewership as well as generate buzz and interest for … Continue reading

27. May 2010 by Alex Trevisan
Categories: Advertising, Commercials, Sports | Tags: , , , , | 1 comment

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