Category Archives for Advertising

Context is King

I stumbled across this promoted tweet today. Maybe it’s just me, but my favorite thing about fall has nothing to do with nicely designed faucet fixtures. I don’t know who thought this one up, but I just don’t get it. … Continue reading

06. October 2011 by Alex Trevisan
Categories: Advertising, Social Media | Tags: , | Leave a comment

Billboards Going Viral…Literally

The cheesy headline was absolutely necessary here. Too easy. Previews for Contagion, the infectious-disease spreading thriller film, have been all over lately. To help promote the movie’s debut, Warner Brothers Canada created a billboard made up of live bacteria. In … Continue reading

09. September 2011 by Alex Trevisan
Categories: Advertising, Outdoor, Video/Film/TV | Tags: , , , | Leave a comment

Erase Billboards with Augmented Reality

Ever walk past a billboard or OOH ad that really grinds your gears? Personally, I don’t get too worked up over outdoor advertising in most situations, but there is hope yet for those who do. PublicAdCampaign and The Heavy Projects … Continue reading

02. August 2011 by Alex Trevisan
Categories: Advertising, Interactive, Mobile | Tags: , , , , | Leave a comment

VW Original Parts

I love these humorous commercials from VW in Brazil. That is all.

28. June 2011 by Alex Trevisan
Categories: Advertising, Commercials | Tags: , , , , , | Leave a comment

Smiling for Charity

What if all you had to do was smile to help out a charitable organization? This was the idea behind a Facebook campaign for Prigat. Prigat is a juice brand leading the market in Israel with their slogan, “open with … Continue reading

28. June 2011 by Alex Trevisan
Categories: Advertising, Interactive, Social Media | Tags: , , | Leave a comment

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